Tag Archives: 5foot4 productions

How To Wednesday: Depth of Field

Recently, a few clients have commented that they love the images with the softer/fuzzier backgrounds … so for the next two segments, I thought I’d give a brief introduction into how that ‘effect’ is created. Part of what they are referring to is known as Depth of Field. You don’t have to have a fancy...

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How To Wednesday: White Balance

(This post is delayed due to server problems beyond our control — thank you for understanding) Today we’re gonna talk about White Balance. What’s white balance, you ask? Well … in the layman’s definition, it is when your images are too warm or too cool in temperature — or a color cast. People either look a...

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Friday Miscallany | Athens Texas Photographer

Since its been a busy week for me –between working on awesome samples to feature here, wrapping up the edits on Randy & Melinda’s portraits, administrative stuff that’s no fun whatsoever, as well as all the report writing I’ve done this week at my day job, I scanned through the archives for something already edited...

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How To Wednesday: Getting Started Part III

In part I of the Getting Started series, I discussed point and shoot cameras — then in part II, I covered DSLRs and a couple of basic lenses to start out with. Part III will nearly wrap up the Getting Started series with all those items you don’t think about when you buy the camera...

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The Cross Pharmacy | East Texas Based Commercial Photography

A couple weekends ago, I ventured north of the Red River into ‘enemy territory’ (aka the Sooner State) to traverse a portion of Route 66 and visit one of my best friends (and his wife) from high school. Just over a year ago, they opened The Cross Pharmacy in Pryor, Oklahoma. On Saturday morning, while...

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